Unlock Enduring Growth Through

Transformational Leadership

Designed to meet the development needs of leaders at all levels

Unconventional approach to training, that prioritizes results.

Unlock your team’s potential and grow them into purposeful leaders.

Our vision is to Build a Prosperous Africa led by Purposeful Leaders.

PrimaWorks Leadership Institute is empowering Africa’s leaders with the knowledge, insights, and tools necessary to unlock the full potential of their teams and deliver breakthrough results that transform their organisations and build a prosperous Africa.

Why Leadership Development matters

In today’s fast-paced business landscape, leadership development is no longer a luxury, but a necessity. Research has consistently shown that investing in leadership development drives significant business outcomes. Studies by the Center for Creative Leadership have found that leadership development can lead to impressive gains, including 20-40% revenue growth and 10-20% market share increase. Moreover, strong leadership cultures have been shown to boost employee engagement by 26%, customer satisfaction by 14%, and revenue growth by 18% (Harvard Business Review).

In today’s fast-paced business landscape, leadership development is no longer a luxury, but a necessity. Research has consistently shown that investing in leadership development drives significant business outcomes. Studies by the Center for Creative Leadership have found that leadership development can lead to impressive gains, including 20-40% revenue growth and 10-20% market share increase. Moreover, strong leadership cultures have been shown to boost employee engagement by 26%, customer satisfaction by 14%, and revenue growth by 18% (Harvard Business Review).

In addition, in uncertain economic times as we have experienced in the last few years, visionary and transformational leadership across all levels of the organization is vital for fostering agile, high-performing, passionate teams that drive success and enable the organization to thrive even in challenging circumstances. 

Thus, given that leaders are made, not born, the question is – How are we building these leaders? Are we developing our entry and mid-level managers into visionary leaders that are equipped to deliver today and also poised to deliver the future? Africa’s burgeoning population presents a tremendous opportunity for organizations to expand their market share, revenue, and impact. As such, by developing the leadership potential in your team today, your organisation is better positioned to tap into Africa’s vast potential today and in the near future.

Lastly, as Tom Peters aptly puts it, “Leaders don’t create followers, they create more leaders.” Investing in leadership development is not only a strategic business imperative but also a vital step in creating a pipeline of future leaders who can drive sustainable growth, innovation, and success. By prioritizing leadership development, you will be empowering your organization to thrive, grow and make a lasting impact.

Are you developing leaders who can seize this opportunity today—and tomorrow?

“Leaders don’t create followers, they create more leaders.”

Our Programs

Designed to meet the development needs of leaders at all levels, our leadership development programs are built on proven methodology that deliver tangible results and sustainable organisational growth. We partner with proactive corporate organisations to develop their people via the flagship programs below:

ACTIVATE

The Proven 5-Step System to Ignite the Leader Within

MAXIMIZE

The People Managers Guide to Unlocking Employee Potential

UNLEASH

7 Keys to Building and Leading High Performing Teams

PELF

PrimaWorks Emerging Leadership Fellowship

Whilst the above programs are delivered in partnership with corporate organisations, via our PELF program, we also work directly with new people managers personally desiring to elevate their leadership capabilities for today and in readiness for organisational leadership.

Our Unique Development Approach

At PrimaWorks Leadership Institute, we believe that leadership development is not just about imparting knowledge, but empowering individuals to drive transformational change. As such, we take an unconventional approach to training, one that prioritizes results over rhetoric.

Unlike traditional training programs that condense learning into a single day or weekend, our spaced-out approach breaks down training into bite-sized, actionable chunks. This allows participants to absorb, apply, and reinforce their learning over time, leading to more effective and long-lasting results.

Our iterative process combines teaching sessions, practical assignments and group coaching to ensure that learning is not just theoretical, but practical and impactful. To further reinforce accountability and application, we share participant progress with their line managers, encouraging them to provide feedback and guidance. This collaborative approach enables participants to overcome obstacles, implement new skills, and deliver tangible results that benefit their organizations.

Feedback From Our Business Partners

What Our Students Say

Our Impact

Leaders Trained

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Women-owned/led
organisations Supported

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PELF Scholarships Given
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Ready to Elevate Your Team’s Performance & Transform Your Organization?

Partner with us to unlock your team’s potential and grow your people into purposeful leaders.

Our Vision

Building a Prosperous Africa led by Purposeful Leaders.

Our Mission

Empowering Leaders across Africa with the KIT (Knowledge, Insights and Tools) to lead and unlock the full potential of their teams, deliver breakthrough results and radically transform their organizations/nations.

Our Values

P

Passion for Africa

We are fueled by a burning desire to see Africa and her people thrive. This inspires our work, ignites our team, and drives us to deliver transformative impact - one leader at a time.

R

Results Driven

We are focused on achieving tangible outcomes, setting high standards, and relentlessly driving progress to deliver meaningful results that matter.

I

Results Integrity

We are truthful, transparent, and ethical in all we do, always keeping our word and doing what's right.

M

Mastery and Excellence

We are masters of our craft, dedicated to continuous learning, innovation, and excellence, always striving to elevate our expertise and deliver exceptional results.

U

Unwavering Leadership

We are leaders at all times. We take ownership, lead with courage and inspire others to do the same.

S

Sustainable Growth Mindset

We are dedicated to enabling growth that endures, balancing superlative growth outcomes with sustainability to create successes that future generations can enjoy.

Why Leadership Development matters

In today’s fast-paced business landscape, leadership development is no longer a luxury, but a necessity. Research has consistently shown that investing in leadership development drives significant business outcomes. Studies by the Center for Creative Leadership have found that leadership development can lead to impressive gains, including 20-40% revenue growth and 10-20% market share increase. Moreover, strong leadership cultures have been shown to boost employee engagement by 26%, customer satisfaction by 14%, and revenue growth by 18% (Harvard Business Review).

Revenue Growth

Market Share Increase

Higher Employee Engagement

Boost in Customer Satisfaction

Faster Revenue Growth

In today’s fast-paced business landscape, leadership development is no longer a luxury, but a necessity. Research has consistently shown that investing in leadership development drives significant business outcomes. Studies by the Center for Creative Leadership have found that leadership development can lead to impressive gains, including 20-40% revenue growth and 10-20% market share increase. Moreover, strong leadership cultures have been shown to boost employee engagement by 26%, customer satisfaction by 14%, and revenue growth by 18% (Harvard Business Review).

Revenue Growth

(Center for Creative Leadership)

Market Share Increase

Higher Employee Engagement

Boost in Customer Satisfaction

Faster Revenue Growth

(Harvard Business Review)

Why Leadership Development matters

In today’s fast-paced business landscape, leadership development is no longer a luxury, but a necessity. Research has consistently shown that investing in leadership development drives significant business outcomes. Studies by the Center for Creative Leadership have found that leadership development can lead to impressive gains, including 20-40% revenue growth and 10-20% market share increase. Moreover, strong leadership cultures have been shown to boost employee engagement by 26%, customer satisfaction by 14%, and revenue growth by 18% (Harvard Business Review).

In addition, in uncertain economic times as we have experienced in the last few years, visionary and transformational leadership across all levels of the organization is vital for fostering agile, high-performing, passionate teams that drive success and enable the organization to thrive even in challenging circumstances. 

Thus, given that leaders are made, not born, the question is – How are we building these leaders? Are we developing our entry and mid-level managers into visionary leaders that are equipped to deliver today and also poised to deliver the future? Africa’s burgeoning population presents a tremendous opportunity for organizations to expand their market share, revenue, and impact. As such, by developing the leadership potential in your team today, your organisation is better positioned to tap into Africa’s vast potential today and in the near future.

Lastly, as Tom Peters aptly puts it, “Leaders don’t create followers, they create more leaders.” Investing in leadership development is not only a strategic business imperative but also a vital step in creating a pipeline of future leaders who can drive sustainable growth, innovation, and success. By prioritizing leadership development, you will be empowering your organization to thrive, grow and make a lasting impact.

Why Leadership Development matters

In today’s fast-paced business landscape, leadership development is no longer a luxury, but a necessity. Research has consistently shown that investing in leadership development drives significant business outcomes. 

Studies by the Center for Creative Leadership have found that leadership development can lead to impressive gains, including:

20-40%

revenue growth

10-20%

market share increase
Strong leadership cultures have been shown to boost employee engagement by 26%, customer satisfaction by 14%, and revenue growth by 18%

26%

employee engagement

14%

customer satisfaction

18%

revenue growth

In addition, in uncertain economic times as we have experienced in the last few years, visionary and transformational leadership across all levels of the organization is vital for fostering agile, high-performing, passionate teams that drive success and enable the organization to thrive even in challenging circumstances. 

How are we building these leaders?

Are we developing our entry and mid-level managers into visionary leaders that are equipped to deliver today and also poised to deliver the future? Africa’s burgeoning population presents a tremendous opportunity for organizations to expand their market share, revenue, and impact. As such, by developing the leadership potential in your team today, your organisation is better positioned to tap into Africa’s vast potential today and in the near future.

Investing in leadership development is not only a strategic business imperative but also a vital step in creating a pipeline of future leaders who can drive sustainable growth, innovation, and success. By prioritizing leadership development, you will be empowering your organization to thrive, grow and make a lasting impact.

Are you developing leaders who can seize this opportunity today—and tomorrow?

“Leaders don’t create followers, they create more leaders.”

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